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MARK K. WRIGHT
Mark Wright leads Blue Chip?s Media & Marketing industry practice and is responsible for six Blue Chip IV portfolio companies, including IXI, Third Screen Media, Verance, and [x+1]. Mark founded and chairs the Media and Marketing Technology Council, which meets monthly in New York and includes thought leaders, senior executives, entrepreneurs, and VC investors focused on the next generation of media and marketing initiatives. Mark is based in Stamford, Connecticut, which enables close contact with investment sources and entrepreneurs on the East Coast, especially the media and marketing communities in New York City.
Prior to joining Blue Chip in 2001, Mark was the founder and CEO of @plan, a successful Blue Chip II portfolio company. @plan became the industry standard market planning software system for online advertising and online retailing. Under Mark?s leadership, @plan completed a successful IPO and was sold to DoubleClick for $105 million. In the late 1980's Mark founded Inforum, which became the industry standard market planning software system for hospitals and other large healthcare institutions. Inforum also completed a successful IPO and was sold for $150 million to Medstat. Previously, Mark was an executive vice president with Ericson Marketing Communications, an advertising agency.
ASSOCIATIONS- Media and Marketing Technology Council, Founder and Chairman
- 2006 Advanced Media Emmy Awards, Judge
- National Television Academy, New York City Chapter
EDUCATION
Bachelor of Arts from Northwestern University in 1982; Masters of Business Administration from Vanderbilt University in 1984. |
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